For women who are done performing success and ready to live it.

A business so lean, it barely feels like work.

Entrepreneurship with soul, structure, and simplicity.

Focus, not fluff.

    For smart women building intelligent businesses with soul, structure, and simplicity.

    Enter: Lean Business Newsletter

    Light to carry. Impossible to ignore.

    Not a side hustle. Just a Lean Business that feels good.

    🚀

    “I would never believe or recognise this person (myself) a year ago.”

    A VIP coaching engagement that moved Huda from an uninspired analyst desk job to a hot-seat style, front facing role coaching CEO’s while running a passion project helping people with their finances.

    🔥

    “A newfound career clarity in just one session.”

    A one-off deep dive session that Trinh gain clear picture of her career trajectory and what’s holding her back in her corporate journey. She’s now working at Google while having a coaching practice on the side.

    SHOW WHAT'S POSSIBLE FOR ME TOO ➜

    Hey! I’m Bella 👋

    Former medical doctor → 7-figure online entrepreneur + the founder of Intelligent Soul.

    I’ve built 3 online businesses. Including one that scaled to 7 figures in under a year. While pregnant. Raising toddlers. Moving houses. In a pandemic.

    As a woman and mother in the high-stakes world of online entrepreneurship, I discovered something most business advice never talks about:

    You can win the game — and still lose yourself.

    What I really wanted was..

    Peace | Power | Presence

    ▸ Unburdened. Undiluted. Unapologetic.

    Not the over-functioning, overthinking version of me that’s been chasing “success” on paper.

    If you’ve ever caught yourself thinking:

    — “I know how to get things done. I just don’t know why it still feels so heavy.”

    — “I started a business for freedom. Now it feels like a cage.”

    — “My systems are solid. My soul is tired.”

    You’re not lazy. You’ve outgrown the performative hustle, the 15-tab planners, the business blueprints that ignore your body’s rhythm, your mind’s intelligence, and your soul’s knowing.

    It’s time to build a lean business that’s actually sustainable — for your nervous system, your schedule, and your bank account.

    When there’s a Lean Business, there’s Inner Leadership

    • 80%

      of burnout in women is linked to internalized pressure, not just external workload.

      — WHO + Forbes Health

    • 72%

      of women entrepreneurs say they started their business for freedom — yet 63% feel more stressed now than when they were employed.

      — FreshBooks Women in Business Report

    • 45%

      more likely to be profitable long-term, for businesses rooted in values + self-awareness.

      — Harvard Business Review

    You just haven’t met your Lean Business.

    You’re not lost.

    Also. Your nervous system called. She’s not doing hustle culture anymore.

    🔥 1:1 VIP Coaching

    Discover Your Soul’s Calling

    Clarity you can act on.

    Get clear on what you’re here to build — and cut through the noise of what’s holding you back. We’ll map your genius, your truth, and your next power move. So you can lead with certainty, not confusion.

    CURRENTLY AT CAPACITY

    🚀 Self-Paced Toolkit

    Tap Into Regenerative Productivity

    For brilliant minds making bold moves.

    For the woman who knows what she wants — but needs a system that matches her mind. Restructure your daily planning so you can feel calm, think clearly, and make real progress — in just 7 days.

    GET ON THE WAITLIST ➜

    Self-trust that moves at the speed of your vision.

    A body of work that feels light to carry, yet impossible to ignore.

    “A transformative experience I wholeheartedly recommend.”

    “The coaching session with Bella has provided me with newfound career clarity. Bella is not just a coach; she’s a beacon of empathy and genuine care. In a sea of ever-increasing coaches, Bella shines brightly with her profound emotional intelligence and delightful sense of humor.

    Working with her is a transformative experience I wholeheartedly recommend.”

    Trinh Thai - APAC Commercial Partnership Manager, Career Coach

    Words From The Intelligent Souls